Privacy policy
Last updated: May 29, 2026
Beauty Culture MedSpa operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience and access to our aesthetic, wellness, and healthcare services (the "Services"). Beauty Culture MedSpa is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Some of the information we handle is Protected Health Information ("PHI") created or received in the course of providing healthcare services. PHI is governed by the federal Health Insurance Portability and Accountability Act ("HIPAA") and applicable state law, and is described in further detail in the "Health Information and HIPAA" section below. Where HIPAA applies, it controls over any conflicting term in this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
PERSONAL INFORMATION WE COLLECT OR PROCESS
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
Contact details including your name, address, billing address, shipping address, phone number, and email address.
Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information including your username, password, security questions, preferences and settings.
Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
Health information including your medical history, medications, allergies, symptoms, photographs you submit for evaluation, treatment records, lab results, and the services and products you receive in connection with your care. Health information that constitutes PHI under HIPAA is handled in accordance with the "Health Information and HIPAA" section below.
Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
PERSONAL INFORMATION SOURCES
We may collect personal information from the following sources:
Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
From our partners or other third parties.
HEALTH INFORMATION AND HIPAA
Beauty Culture Med Spa, LLC is a HIPAA-covered healthcare provider. In addition to the personal information described above, some of the information we handle is Protected Health Information ("PHI") created or received in the course of providing healthcare services through Beauty Culture, Cultured Wellness, Nova Culture, and Cultured Connect.
PHI may include your medical history, medications, allergies, symptoms, photographs you submit for evaluation, treatment records, lab results, and the services and products you receive in connection with your care.
Our use and disclosure of PHI is described in detail in our separate Notice of Privacy Practices, which is provided to patients during intake and is available upon request. Where HIPAA applies, it controls over any conflicting term in this Privacy Policy.
Under HIPAA and applicable state law, you generally have the right to access and copy your medical records, request amendments, request restrictions on certain uses and disclosures, receive an accounting of certain disclosures, request confidential communications, and file a complaint without fear of retaliation. You may exercise these rights by contacting our Privacy Officer using the contact information at the bottom of this Policy. A complaint may also be filed with the U.S. Department of Health and Human Services, Office for Civil Rights.
We do not sell your PHI, and we do not use PHI for marketing without your written authorization where the law requires it. We do not disclose your PHI to third-party advertising or analytics companies for cross-context behavioral or targeted advertising. Any analytics or advertising technologies we use are configured so they do not disclose your health information to those third parties.
HOW WE USE YOUR PERSONAL INFORMATION
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:
Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
Provide Healthcare Services. We use health information, including PHI, to provide, coordinate, and manage your care, verify your identity and eligibility for the Services, communicate with you about appointments, treatment, results, and follow-up care, and to comply with our professional and legal obligations as a healthcare provider.
Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services. We do not use PHI for marketing without your written authorization where the law requires it.
Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.
HOW WE DISCLOSE PERSONAL INFORMATION
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:
With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping). Where these vendors handle PHI on our behalf, we enter into HIPAA Business Associate Agreements requiring them to safeguard PHI and use it only for the services they perform for us.
For treatment, payment, and healthcare operations, as permitted under HIPAA, including with pharmacies, laboratories, and other providers involved in your care.
With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites. You can exercise your rights to opt-out of those uses here.
When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
With our affiliates or otherwise within our corporate group.
When required by law, such as in response to a subpoena, court order, or request from a regulatory or public health authority, or to prevent a serious threat to health or safety, as permitted by law.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.
We do not sell your personal information or PHI, and we do not disclose your PHI to third-party advertising or analytics companies for their own purposes or for cross-context behavioral or targeted advertising.
RELATIONSHIP WITH SHOPIFY
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.
THIRD PARTY WEBSITES AND LINKS
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.
CHILDREN'S DATA
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.
SECURITY AND RETENTION OF YOUR INFORMATION
We maintain administrative, technical, and physical safeguards designed to protect your information, including Protected Health Information, against unauthorized access, use, or disclosure. These measures include:
Encryption in transit using Secure Sockets Layer (SSL) / Transport Layer Security (TLS) technology for all transactions and transmissions involving customer, patient, payment, and other sensitive or confidential information;
Encryption of sensitive data at rest;
Access controls limiting information to authorized personnel with a legitimate need; and
Routine monitoring, testing, and updating of our security practices.
While no method of transmission or storage is completely secure, we work continuously to protect your information and to meet or exceed applicable legal and industry standards.
How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide you with Services, comply with legal obligations (including state medical-record retention requirements), resolve disputes, or enforce other applicable contracts and policies. When information is no longer needed, we dispose of it securely.
YOUR RIGHTS AND CHOICES
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law. Information governed by HIPAA is generally exempt from state consumer privacy laws and is handled under the rights described in the "Health Information and HIPAA" section above.
Right to Access / Know. You may have a right to request access to personal information that we hold about you.
Right to Delete. You may have a right to request that we delete personal information we maintain about you.
Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have a right to opt out of the "sale" or "share" of your personal information or to opt out of the processing of your personal information for purposes considered to be "targeted advertising", as defined in applicable privacy laws. You can exercise your rights to opt-out of those uses here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to opt-out for the device and browser that you use to visit the website. If we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other "Do Not Track" signals that may be sent from your web browser or device.
Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.
You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.
We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.
SMS TERMS OF SERVICE
By opting into SMS communications through a website form or other medium, you agree to receive SMS messages from Culture Collective Brands and its affiliated entities. These messages may include appointment reminders, account notifications, order updates, and marketing or promotional communications.
Message frequency may vary. Message and data rates may apply based on your mobile carrier.
You may opt out at any time by replying STOP to any message. For assistance, reply HELP or contact us through our website at https://culturecollectivebrands.com.
Your phone number and SMS opt-in data are used solely for the purpose of delivering requested communications in accordance with this Privacy Policy.
SMS consent is not shared with third parties or affiliates for marketing purposes.
For more information, please review our Privacy Policy at https://culturecollectivebrands.com/policies/privacy-policy and our Terms of Service at https://culturecollectivebrands.com/policies/terms-of-service
OUR COMMITMENT TO LEGAL COMPLIANCE
Beauty Culture Med Spa, LLC is committed to complying with all federal and state laws and regulations governing privacy and protected health information in every jurisdiction we serve. Specifically:
HIPAA. As a U.S.-based healthcare provider that collects, stores, and transmits PHI, we comply with the HIPAA Privacy Rule, Security Rule, and Breach Notification Rule (45 C.F.R. Parts 160 and 164). We maintain written policies and procedures, train our workforce, designate a Privacy Officer and a Security Officer, conduct security risk assessments, and execute Business Associate Agreements with vendors who handle PHI on our behalf.
State privacy and medical-information laws. We comply with the privacy, confidentiality, and medical-record laws of each state in which we provide services, including state breach-notification statutes and applicable comprehensive consumer-privacy laws such as the California Consumer Privacy Act/CPRA.
Secure transmission. All transactions and any information regarding customers, patients, and medical or other sensitive or confidential information are processed and transmitted using SSL/TLS encryption technology.
Breach notification. In the event of a breach of unsecured PHI or personal information, we will notify affected individuals and the appropriate authorities as required by HIPAA and applicable state law.
COMPLAINTS
If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.
INTERNATIONAL TRANSFERS
Please note that we may transfer, store and process your personal information outside the country you live in.
If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.
CONTACT
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us at info@culturecollectivebrands.com or contact us at 2525 South Telegraph Road, 202, Bloomfield Township, MI, 48302, US. For questions specific to PHI or to reach our Privacy Officer, please use the contact information above and direct your inquiry to the Privacy Officer.
